DATCU
Digital Marketing Coordinator (Marketing)
The primary responsibility of the Digital Marketing Coordinator is to develop strategic omnichannel marketing campaigns using HubSpot and other available resources. This position, while reporting to the VP of Partnership Experience, will coordinate and collaborate with multiple teams within DATCU to learn market behaviors using all data available, including but not limited to website traffic, email responses, transactional data, key life indicators, and more. Tracking results and measuring the return on each campaign to adapt existing strategies is also a key component of this position and will require constant supervision of audience demographics.
Previous experience with any content management system or customer relationship management platform is a plus. Specific experience with HubSpot is highly desired.
Experience/Qualifications:
Minimum of two years' experience in business development, marketing, community/customer relations, data management, or sales preferred but not required.
College degree preferred.
Experience with a content management system or customer relationship management platform.
Previous experience with any content management system or customer relationship management platform is a plus. Specific experience with HubSpot is highly desired.