Senior Digital Marketing Strategist (Marketing)

FCCI is guided by our core values of Loyalty, Integrity, Vision, Excellence and Service. These are the principles and behaviors that guide how we support and trust one another, build our teams, cultivate leaders and create a company that feels like family. If these are your values, we'd like you to join our team.

We are currently seeking a collaborative creative teammate to join the Marketing and Communications team as a Senior Digital Marketing Strategist.  In this role, you will be responsible for leading the creation, implementation and optimization of digital strategy across various media channels. 

What you will do:

• Build, plan and implement the overall FCCI digital marketing strategy
• Develop strategic plans for digital marketing campaigns using all necessary tools FCCI corporate website, SPIKE Intranet, (Cision/PR Newswire, FCCI Marketing Portal, MailChimp, Survey Monkey, BombBomb, Hootsuite, Glassdoor, YouTube, Facebook, LinkedIn, and more).
• Develop social media accounts and monitor performance of all digital platforms.
• Interpret and measure data analytics performance and identify opportunities for optimization.
• Collaborate with internal customers, marketing & communications team and IT to develop and deliver business objectives.
• Assist in creating additional marketing content in both print and digital mediums.
• Recommend, implement and maintain site design and operation.
• Assist in brand development and monitoring in new states and territories.
• Development of video scripts and production via in-house technology.

The selected candidate can work from any FCCI office location (Sarasota, FL; Lake Mary, FL; Lawrenceville, GA;  Indianapolis, IN; Richardson, TX;  Richmond, VA;  Ridgeland, MS).  This is an in-office role with a hybrid schedule.

Experience

Required

• * Bachelor's degree in Marketing, Communications, or related Note: Relevant, progressively responsible work experience may be substituted on a year for year basis for the required education.
• * Minimum of four years of experience in developing and implementing digital marketing strategies
• * Solid SEO experience
• * Strong research and analytical skills
• * Proficiency in MS Office Products (Word, Excel, PowerPoint, Outlook, Sharepoint and forms)
• * Excellent communication, customer service, negotiation, interpersonal and organizational skills
• * Ability to analyze, define and solve problems; the use of good judgment and decision-making

Preferred

• * CDMP designation preferred

See job description